In this introductory module, we will explore the reasoning behind creating a new eBook. How will it benefit your business? And, once you’ve done it, how can you keep re-doing (a.k.a. plugging and playing the same system and process) to grow not just your top line, but your bottom line too?
MODULE 1: WHAT'S YOUR NEW eBOOK ABOUT?
In this first module, I will help you define or refine what your online product is going to look like. What knowledge can you extract and package up as a product to be sold? What do you know that people want to learn? It’s time to teach them!
MODULE 2: PLAN AND PRODUCE YOUR CONTENT
Next, we will dive DEEP into planning and producing the content. What, specifically, does and doesn’t belong in the eBook? How can you put your product together quickly and easily, so you can get it out as soon as possible?
MODULE 3: SMASH YOUR SALES PAGE AND SOCIAL COPY
This module’s all about the conversion copywriting - what to and what NOT to write on your site and on your socials, to ensure your browsers become buyers each and every time. I’ll also be teaching you about your email copy - if you have a list, it’s important you use it (that’s where the warm leads are at!) and if you haven't...
your new eBook will help you build one.
MODULE 4: LAUNCH YOUR eBOOK AND GROW
Now everything’s starting to come together, it’s time to launch. In this module, I’ll share the strategies and tactics you need to put in place, so that you achieve every single goal you set out to. Passive income is about attracting an audience, and converting them to customers. I’ll make sure to equip you with all the tools and techniques you need to market your eBook, AND make a pretty profit!
In our concluding module, I’ll show you how all of the cogs in the machine work together, and how you can oil them to make the transition between all four phases super slick.